In 2010, eCoexist began a series of annual events called The Beauty of Recycling which aimed to highlight the aesthetic and financial potential of recycling and up cycling. While recycling has been an age old tradition in India, it was mostly done for economic reasons and as society started to become upwardly mobile, urban lifestyles became more and more wasteful. This campaign brings a consciousness into resource use by showing people creative ways of up cycling and recycling.
Rules and Regulations
Read a fact sheet on Plastics published by Toxics Link, Delhi here...